A Digital product is a product that exists solely in digital form - it could be an app, service, platform, marketplace, or website. Digital products have several key characteristics that make them unique. These typically include:
Creating a digital product that meets the needs of the users and achieves the goals of the business is essential.
To accomplish this, it's important to understand digital product design.
At Luminos Software, we understand that every business is unique and so are their digital product needs. Our approach to digital product design involves:
From first-time founders to seasoned tech teams, we help teams with digital product design.
Whether it’s getting started with a new concept or building a minimum viable product or scaling up with an offshore development team – our digital product design team is here to help.
UX (user experience) and UI (user interface) design are two important components of digital product design.They work together to create a seamless and intuitive user experience.
It's important to consider both for creating a product that is not only functional but also visually pleasing and easy to use.
This stage involves understanding the problem or opportunity that the product is meant to solve through research and analysis of the target audience, their needs and pain points, as well as understanding the technical and business constraints of the product.
In this stage, designers create wireframes, mockups, and prototypes to visualise the product, and validate the design with user testing and gathering feedback.
This stage involves the development team to turn the design into a functional product, and testing it to identify and fix any bugs or usability issues
This stage involves launching the product to the market, and gathering feedback and analytics to continuously improve and optimise the product, to meet the changing needs of the users.
The process of creating the concept and design for a new product. It includes researching user needs, creating sketches and prototypes, and testing the product's design to ensure it is functional, visually appealing and user-friendly.
Product designers work closely with engineers, marketers, and other stakeholders to create a product that meets the needs of users and achieves the goals of the business.
The process of taking a product design and turning it into a tangible, working product. It includes activities such as engineering and testing.
Product development teams work closely with designers to ensure that the final product adheres to the original design concept and specifications, and that it is built to the highest quality standards. Read more on our digital product development services.
Product design is the process of designing a product, while product development is the process of creating the product.
The Product designer must approach product design involves understanding the problem or opportunity that the product is meant to solve, and then using design thinking methods to create a solution.
This process includes conducting user research to understand the needs and pain points of the target audience, creating user personas, and then using those insights to create wireframes, mockups, and prototypes of the product.
it's essential for the digital product designer to validate the design through user testing and iterate on the design based on the feedback received.
Collaboration and communication with the development team and other stakeholders throughout the design process is paramount
A digital product designer should be familiar with design tools such as Sketch and Figma and also need to have an understanding of the technical limitations and opportunities of the product.
The digital product designer should be able to think strategically, creating not only a beautiful product but also a user-centered, sustainable and scalable one.
Are you in need of a Digital Product Designer? Let's talk!
Digital Product design and UX design are two distinct yet interrelated fields in the digital product development process.
Digital Product design focuses on creating a product that meets the needs of the users and the goals of the business, taking into account technical and business constraints. UX design is focused on creating a positive and seamless user experience for the target audience.
Product design takes into account the complete lifecycle of the product and its features, while UX design focuses on the user's interactions with the product.
Product design addresses the question of what the product is and what it does, while UX design addresses the question of how the users will interact with the product.
Both product design and UX design are important for creating a successful digital product.
At Luminos, we're passionate about helping businesses create amazing digital products.
If you're ready to bring your idea to life, contact us to learn more about how we can help.
Together, we can create a product that will help your business thrive in the digital age through a comprehensive and structured approach.